If you are looking at integrating video-based learning to create high-impact training in 2025, read on! In this article, I list 17 video-based learning trends that will help you achieve high engagement, better recall, and learning application.
While the usage of videos for learning has been there for a while, they are taking center stage as a key strategy to design employee training in 2025. In this article, I share my list of the top 17 Video Based Learning Trends for 2025. Before I do that, let me summarize a few insights on why adopting Video Based Learning to deliver high-impact training makes business sense.
Continued Growth of Video Based Learning in 2025
Videos remains an immensely high-impact medium and when they are used for formal training, they offer:
- A highly engaging learning experience.
- A sticky learning experience leading to higher recall, support at the time of need, as well as higher application of the learning.
Aligning to Modern Learners’ Expectations
Modern learners, notably Millennials and Generation Z, are easily distracted and prefer mobile learning. They seek bite-sized, focused content that solves problems quickly, making Video Based Learning an ideal solution.
Millennials value self-paced, mobile-friendly training with practical applications. Members of Gen Z finds themselves drawn to immersive, interactive videos that offer real-time feedback and gamification.
Both generations prioritize:
- Mobile access anytime, anywhere.
- Bite-sized, focused content for practical learning.
- Engaging, interactive formats.
By opting for Video Based Learning, you can match it with their lifestyle and craft the learning journey accordingly.
Impact on Learning
I share an interesting stat that also confirms why Video Based Learning will help you deliver high-impact training –
“1 minute of video content was found to be equal to about 1.8 million written words for training retention.” (Forrester)
With this background, I list 17 Video Based Learning Trends you can adopt to deliver high-impact training in 2025.
Video Based Learning Trend #1
You can use videos to address the complete spectrum of corporate training needs spanning across the following:
- Online formal training that can be consumed “on the go.”
- Support Instructor-Led Training (ILT) – Pre-workshop, During, and Post-Workshop.
- Instant or just-in-time learning aids.
- Informal learning.
- Social Learning.
Video Based Learning Trend #2
Besides learning (formal, informal, online, or to support ILT), you can leverage videos for your key or strategic corporate initiatives, including:
- Create awareness.
- Support change management (pre and post).
- Establish an on-going connect with the learners (even after the completion of the training).
Video Based Learning Trend #3
With increasing popularity and widespread adoption of Microlearning based training, videos can also be adapted to this mode.
You can offer short, focused, Microlearning videos (to meet a specific learning need) to supplement formal training or as just-in-time or instant job aids. They are also a great format for Social Learning.
Video Based Learning Trend #4
You can also opt for the next avatar of the traditional videos, that is, the Interactive video. You can use it to offer longer run length videos that can address more complex concepts.
You can use Interactive videos to create highly engaging and immersive learning experiences. Highlights of how you can leverage Interactive videos are as follows:
- You can add learner interactions similar to traditional eLearning (Click to learn, Hotspots, and so on).
- Additionally, you can pause the learning to interject knowledge checks.
- You can also add end of video summative assessments.
- Unlike traditional videos, you can track Interactive videos through the LMS.
Video Based Learning Trend #5
You can leverage Video Based Learning for decision making, analysis, or critical thinking by using Branching videos.
By overlaying knowledge checks at key decision-making points, you can have learners understand the consequences of their choices. Depending on the selections/choices they make, you can direct them to multiple branches.
Video Based Learning Trend #6
To successfully create a culture of continuous learning, you need to have engaged learners. One of the techniques that can create an environment of inclusive learning is to integrate User Generated Content. On similar lines, crowd-sourced or User Generated Videos can be used and can form an important asset format of this strategy.
Today, learners can create videos through their smartphones that are very relatable, relevant, and can be used very effectively to meet specific outcomes.
Video Based Learning Trend #7
The Interactive video framework can also be used to integrate public domain videos (from YouTube) and User Generated videos to create highly immersive learning experiences.
These crowd-sourced videos/public domain videos could be used as stand-alone assets or in conjunction with custom learning paths featuring other related assets.
Video Based Learning Trend #8
You can combine the power of 360 Degree Videos with Virtual Reality (VR) to create highly immersive learning experiences.
You can add Gamification elements, scenarios, just-in-time learning aids (in Microlearning formats) in the learning path to address diverse corporate training needs.
Video Based Learning Trend #9
Learners carve out time from their work schedule or personal time for training and they certainly want to maximize the value of these sessions. Instead of generic online trainings, they want to see relevant, personalized trainings. This is true for Video Based Learning too.
To offer the learners the flexibility to personalize a learning path (comprising of videos), make them searchable. This would help learners pick exactly what they want or what they need.
Video Based Learning Trend #10
Provide an option to rate and recommend the videos (more likes reflect relevance for the targeted user group), and you can meet the requisite L&D mandate through this simple feature.
Video Based Learning Trend #11
Immersive Video Based Learning with AR/VR enhances training by integrating Augmented Reality (AR) and Virtual Reality (VR), allowing learners to experience virtual or mixed environments alongside traditional learning.
- Provides interactive simulations for real-world application.
- Delivers experiential learning, such as medical or aviation training.
Immersive Learning Trend #12
Advanced Interactions & Simulations offer realistic, dynamic training scenarios using AR, VR, and AI.
- Enables learners to interact with complex systems or environments.
- Examples include aviation and emergency response training with real-time decision-making.
Immersive Learning Trend #13
AI-Generated Video Content Creation is revolutionizing immersive learning by automatically generating learning videos.
- Allows for scalable, efficient creation of high-quality learning materials.
- AI can generate personalized video content tailored to learner needs and progress.
Immersive Learning Trend #14
AI Personalization is transforming Video Based Learning by adjusting content based on individual learner data.
- Tailors the difficulty, delivery, and visual aids of videos to match learner preferences.
- Optimizes engagement and retention through personalized learning experiences.
Immersive Learning Trend #15
Accessibility in videos ensures immersive learning is inclusive for all learners, including those with disabilities.
- Includes closed captions, voice commands, and adaptive navigation tools.
- Enhances the learning experience for individuals with hearing, vision, or mobility problems.
Immersive Learning Trend #16
Gamified Videos transform traditional learning videos into interactive, game-like experiences.
- Includes rewards, challenges, and progress monitoring.
- Improves learner engagement and motivation by making training a healthy competitive experience.
Immersive Learning Trend #17
Data Analytics for video improvement uses learner interaction data to optimize video content.
- Tracks viewer engagement to identify areas for improvement.
- Provides continuous refinement to ensure videos meet learner needs and enhance learning outcomes.
I hope this article gives you a good comprehensive view of the power of Video Based Learning. In 2025, you would be able to leverage my list of 17 Trends for Video Based Learning to:
- Fix a specific gap in the learner proficiency.
- Address a specific need—ranging from learning a process, a new concept, practice, solve a problem, pick up a tip, or a learning summary.
- Enhance skills (notably, decision making and critical thinking).
- Apply the acquired learning on the job.
- Trigger a behavioral change.
